Throughout every browsing session and order placement, the information you provide deserves to be treated with the utmost seriousness and protected with the highest care. We consistently prioritize privacy and data security, ensuring that your online experience is both seamless and secure.
When you visit Erwek.com or engage in activities on the website, we collect relevant information to the extent necessary to support website operations, facilitate the order fulfillment process, and optimize the overall service experience. This Privacy Policy is designed to explain how Erwek (hereinafter referred to as "we," "us," "our," or "the Website") collects, uses, and—where necessary—processes your personal information when you use this website or make purchases.

As you browse the website, place orders, or interact with us, we collect certain necessary information to provide you with a smooth and secure shopping experience, as well as to better support our customer service operations. As used in this Privacy Policy, "Personal Information" refers to data capable of uniquely identifying you; this includes, but is not limited to, the following categories:

Device and Browsing Information
Browser type and version, IP address, time zone, Cookie data, pages or products viewed, search queries, and your interactions with the website.
Purpose: To ensure the website loads correctly, enhance user experience, and analyze access data to optimize website functionality.
Method of Collection: Automatically collected by the system via Cookies, log files, web beacons, or pixels when you visit the website.

Order Information
Name, shipping and billing addresses, payment details (such as credit card numbers), email address, and phone number.
Purpose: To complete transactions, process payments, arrange for shipping, send order confirmations or invoices, and for purposes of communication, fraud detection, and providing you with relevant product or service information based on your preferences.
Method of Collection: Provided by you during the order placement process.

Customer Support Information
Name, contact details, order specifics, and the content of your communications with us.
Purpose: To help us quickly resolve issues, provide assistance, and improve our future service offerings.
Method of Collection: Provided by you when you contact our customer service team.

Erwek respects the privacy of minors. This website is not intended for individuals under the age of 18, nor do we knowingly collect personal information from children under 18 years of age.
If you are under 18 years of age, please do not submit any personal information to us; furthermore, when using the website or placing orders, you must do so under the guidance and supervision of a parent or legal guardian.

To provide you with services and fulfill our contractual obligations regarding your transactions, we may share necessary personal information with trusted service providers.
Additionally, we may share your information in the following circumstances:

• To comply with applicable laws and regulations;
• To respond to subpoenas, search warrants, or other lawful requests;
• To protect the legitimate rights and interests of the website, our brand, or our users.

We may use your information to provide you with more relevant advertisements and marketing content, ensuring you see products or promotions that may be of interest to you.
To achieve this, we may share information with advertising partners—including your browsing behavior on this website, purchase history, and your interactions with our advertisements.
In certain instances, such information may be collected and shared via Cookies or similar technologies (depending on your geographic location, you may be required to consent to the use of these technologies).

We use your information to provide you with a seamless shopping experience and high-quality service, including:

• Processing your orders, payments, and shipments;
• Sending you order confirmations, shipping notifications, and after-sales service updates;
• Sharing updates on our latest products, services, and promotional offers, ensuring you never miss out on the styles you love.

If you are a resident of Hong Kong, our processing of your personal information is based on the following lawful grounds:

• Obtaining your explicit consent;
• Fulfilling contractual obligations between you and this website;
• Complying with legal and regulatory requirements;
• Protecting your vital interests;
• Performing tasks carried out in the public interest;
• Pursuing our legitimate interests, provided that such interests do not override your fundamental rights and freedoms.

When you place an order on this website, we will securely retain your personal information for record-keeping and service-related purposes. Unless you request its deletion, this information will be securely stored to enable us to better serve you.

We sell products—not your information. Unless required by law or necessary for the provision of specific services, we will not sell, rent, trade, license, or otherwise disclose your personal or financial information to any third party.
For residents of Hong Kong, you are entitled to the following rights:

• To access the personal information we hold about you;
• To transfer your information to a new service platform;
• To request the correction, updating, or deletion of your personal information.

By using this website, you agree to allow third parties to process your IP address for the purpose of determining your location and performing currency conversion. To ensure a consistent browsing experience, we store your selected currency in a temporary session cookie within your browser; this cookie is automatically deleted when you close your browser.
To exercise the aforementioned rights or to obtain further information, please contact us using the contact details provided below.

Cookies are small pieces of information stored on your computer or mobile device when you visit our website. We utilize various types of cookies, including functional cookies, performance cookies, advertising cookies, and social media or content cookies. Cookies help the website remember your preferences and actions (such as login status and region selection), thereby enhancing your browsing experience. This eliminates the need for you to re-enter your information every time you visit the website or navigate between different pages. Cookies also collect statistical data regarding how users interact with the website—for instance, whether a visit is a first-time visit or a recurring one.
We use essential cookies to optimize your website experience and to provide our services. Their primary purposes include:

• Connecting to and managing your account
• Browsing products and managing your shopping cart
• Facilitating checkout and customer logins
• Updating customer account information
• Tracking user preferences
• Monitoring page visits and the effectiveness of marketing campaigns
• Analyzing orders, referrals, and website usage patterns

The duration for which cookies remain on your device depends on their type:

• Session Cookies: Automatically expire once your browsing session ends.
• Persistent Cookies: Remain on your device for a set period of validity, typically ranging from 30 minutes to two years from the date of download.

You can manage or delete cookies through your browser settings; however, please note that doing so may impact your user experience and could result in certain website features not functioning correctly. Most browsers accept cookies by default, but you can modify these settings within your browser's "Settings" or "Preferences" menu. Please be aware that even if you block cookies, our sharing of certain information with third parties (such as advertising partners) may not be entirely prevented.

We may update this Privacy Policy periodically to reflect changes in our actual practices, or to comply with operational, legal, or regulatory requirements. We recommend that you review this page regularly to stay informed of the latest content within our Privacy Policy.

If you would like to learn more about our privacy protection measures, or if you have any questions regarding this Privacy Policy, please feel free to contact us at orvian@erwek.com.